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SEO Training Series
If you are just looking for a cheap websites we suggest you
go to eBay and buy one of those $50 websites but if you are looking to start a
real online business that is going to make real profits you owe it to yourself
to check our what we offer. We want our clients to operate money making websites
because we know if they are successful they are going to tell their friends and
family so we work hard to make sure each customer has the tools and resources to
operate a successful online business.
When you
buy one of those cheap
websites on eBay or from one of our competitors ask them how much training they
provide. Also ask them how many of the sites they have sold are top ranked in
the search engines and make money for the buyer. Truth
is no one else on the net today provides their customers the level of training
we offer. We offer a 81 lesson online video course that teaches you how to get
your site ranked well in the search engines. After all you can have the greatest
website in the world with the best product in the world but if no one can find
your website then you will fail.
In today's ecommerce world search engine rankings are everything. If you want to
run a profitable website you have to learn how to get your site ranked well. We
have sold hundreds of websites since 2003 and many of them are now top ranked
sites that are top in their field.
We have developed a 81 lesson SEO training series to help even the most basic
user understand how the search engines work and how you can take your website to
the top of the rankings. You can watch our training videos at your own pace and
you have access for as long as you need the info. If you are even considering
starting your own website this is a must have tool.
Below is a list of the lessons included. Our training is only available to
customers who purchase websites from us. We do not want to create competition
for our customers.
1.Getting Started
Overview
What is Search Engine Optimization?
What is Search Engine Marketing?
Target audience, goals, and skills required
Patience is a keyword to SEO success
2. Black hat SEO/white
hat SEO
What is white hat SEO?
What is black hat SEO?
3. The Search Magician's
Three Linking Rings
Searchers,
search engines, and web sites
What kind of web theme are you?
4. The First Linking Ring: Know
Your Searchers
Get inside the mind of the searcher
Secret searcher agent mind reading gizmo!
How searchers search (from broad to targeted)
The search needs of the searcher
See your site through your searcher's eyes
Searchers are not experts
Summary
5. The Second
Linking Ring: Know the Search Engines
& Directories
Quick overview: how search engines crawl, index, and
rank pages
Directory
landscape
Search engine landscape
No search engine is an island
An SEO perspective of the major search engines and
directories
Searching locally
Searching from mobile devices
Vertical Special
6. SEO Tools: Browser
Bars
Browser search tool bars
Google's search tool bar and page rank
7. SEO Tools: Keyword
Research/Project Management
Google's suggest, term tool, and AdWord's keyword
tools
Keyword Tracker and Keyword Discovery
Yahoo's keyword selector and view bids tools
Reference and organization tools
SEO project management tools
8. SEO Tools: Links, KDA, and Rank Checkers
MarketLeap's tools
Enquiro's search engine intelligence tools
Bruce Clay's SEO toolset part 1
Bruce Clay's SEO toolset part 2
We build pages' neat-o back link checker tool
9. SEO Tools: Code
Checkers, & Web Site Analytics
WC3 HTML code validation
tool
Web site analytics tools
10. Keywords: The Golden
Key to Outstanding SEO
Keyword research
Types of keywords
Stop words
Keywords' best friends are landing pages
Keywords and the long tail principle
Keyword competitive intelligence
Copyrighted material and cyber-plagiarism
11. The Third
Linking Ring: Creating Search Friendly
Web Sites
Putting it all together!
A trip to Los Angeles with web searchers, John and
Julie
John and Julie's search keywords
John's search goal
Julie's search goal
Santa Monica carousel, a fan's site (SEO training
site)
12. Before We Begin: Site Setup the Wrong Way
How not to set up a search friendly site
Spiders can't click, they're blind too!
Text! Text! Did I mention text?
13. SEO Hands-On: Site
Setup in a Search Friendly
Way
Introducing Dreamweaver
Santa Monica carousel fan site keyword research
Picking search friendly domain names
Dreamweaver setup
Search-friendly page titles
Search-friendly meta keywords and descriptions
Search-friendly body text
Search-friendly headings and specialized text
Search-friendly images
Search-friendly internal links
Search-friendly navigation
Search-friendly resources and site map page
Search-friendly landing pages
HTML code validation / KDA check
Summary
14. Optimized Web Pages:
Submitting and Monitoring
Page Rank
Track and log submissions ahead of time
Using site operator to check for indexing
Submitting to search engines
Submitting to directories
Monitoring page the hard and easy way
15. Santa Monica Carousel
Fan Web Site
How is it ranking in the SERPs?
16. Link Building: The
Company You Keep
It's not who you know, it's who recommends you!
Keyword rich anchor text is key
How to request inbound links
Add URL trick
17. Top Ten SEO Lists
Top ten SEO tips, tools, mentors, and resource
lists!
18. Errata, Corrections,
& Updates
Errata, corrections, and updates
Our live site ranks!
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